Amazon is among the most popular online marketplaces with many sellers and items to pick from.
If you’re among those selling on Amazon You probably know the significance of Amazon BSR -the Amazon Best Seller Rank.
What is BSR?
Amazon Best Seller rank is the number of points that are awarded to the product that is advertised in the Amazon marketplace after a customer has bought it.
This signifies that the BSR statistics may change. There is more information on Amazon Best Sellers Rank in the description of the item.
How do you determine the best Sellers’ Rank on Amazon
Many Amazon sellers are keen to learn about the formula used in this BSR calculation.
Some sellers have noticed that BSR is affected when they alter their prices or announce promotions. Use the SellerApp the Amazon Sales Estimator to estimate the sellers’ sales rank.
How do you get the Best Sellers Rank on Amazon
it is important to encourage the interests of customers in your product and encourage the purchase of your products to increase Amazon BSR.
Don’t forget that only a thorough buying process can impact BSR. Sales both historical and current are important, so ensure excellent services to each of your customers.
It is important to note that the rank is influenced by other variables such as:
- Price adjustments (rising and slashing costs)
- Discounts and special offers
- Similar items from catalogs from other sellers
Marketers who create a specialization out of the Amazon marketplace have found several ways to improve the BSR figure.
1. Ensure that you optimize your Product’s Title and Description.
Include relevant keywords in descriptions and titles of the product. Give as much information about the product as is possible.
In this case, for example, emphasize the material of your product, its size shape, shape, brand, and color. Include key aspects in the description too.
Make well-thought-out and well-organized listings that contain the most important information about your product.
Be sure to include attractive amazon bullet points for selling to grab buyers’ attention.
2: Override Competitors Using Attractive Pricing
This doesn’t mean you should undervalue your products. It is more beneficial to keep your prices affordable.
Amazon considers this factor when determining its rating. Have a look at the pricing offered by competitors for similar items and decide on the most appropriate price tag.
3. Add Additional High-Quality Images to your product listings
A few buyers don’t read descriptions but go through the product images with great attention.
Make sure to include high-resolution photos and the possibility of zooming in the images if needed.
The view that is expanded of the photograph must be high-quality as well. Purchase professional HD photographing of objects or repair pixelated images.
4. Improve The Quality of Your Amazon Storage and Delivery Services
Amazon BSR depends on the availability of the storage and delivery services that you can offer customers.
Offer buyers additional security by using Amazon Fulfillment by Amazon and Prime programs. Your sales will rise and your Best Sellers rank will fall.